KFC CHAMPIONS CLUB
An incentive trip for 25 award-winning Champs, recognising exceptional hard work and achievement as restaurant general managers. Four days in Istanbul,one of the world's great cities as a reward for the people who earned it.
Premier Events worked closely with KFC to deliver event management, delegate management and content services across the full trip, from initial research through to post-event wrap-up.
THE BRIEF
The Champions Club is KFC's way of recognising its very best restaurant general managers. The brief was to create an experience worthy of that recognition, a trip that felt genuinely special, personally considered, and flawlessly delivered.
Istanbul was selected following pre-event research and a site inspection conducted by the Premier Events team, who provided a full findings and recommendations report before planning began in earnest.
With 25 delegates travelling from two departure airports, a full itinerary of activities and dinners, and every detail needing to reflect the prestige of the occasion, the planning and on-site delivery demanded close coordination across every workstream.
Event Management
Delegate Management
Content Services
The Itinerary
The trip ran across four days, with guests travelling from Manchester and London Heathrow on Monday 22nd September, arriving in Istanbul for welcome drinks and dinner.
Tuesday brought an Istanbul Race activity, lunch, free time and an evening dinner at 360 Restaurant. Wednesday featured a Mosaic Lamp Making Workshop, an optional Basilica Cistern Underground Cave Tour, and an evening Cocktail Cruise drinks reception on the Grey Boat followed by dinner at Ali Ocakbasi at Oligark.
Guests flew home on Thursday 25th September, returning to Manchester and London Heathrow with personalised notes waiting for them on the coach transfer to the airport.
The Result
The feedback from Champs spoke for itself. When asked to rate their pre-event communication, 86% selected very good. When asked to rate Champions Club 2025 overall, the group returned a score of 9.71 out of 10.
Champs described the attention to detail from the events team as outstanding, the organisation as seamless from communication through to execution, and the experience itself as the holiday of a lifetime.
Recognising people properly takes real care and commitment. Champions Club 2025 delivered exactly that.
What we do, all under one roof.
Event management. AV production. Content and creative. Custom builds and exhibition stands. Delegate tech. Studios. All in-house across five specialist brands, all talking to each other.
Whether you need one brand or all five, you're working with the same group throughout. No briefing five different suppliers. No version control nightmares. Just a single point of contact who knows your event inside out.
Tell us about your event.
Fill in the form and we'll come back to you quickly, not with a generic auto-reply, but with something useful.
Prefer a call? Book a 20-minute discovery call at a time that suits you.
Rather email? info@premier-ltd.com. Or just ring us: 0116 202 9953.
Once we hear from you, we'll set up a quick call to understand your brief properly, no lengthy questionnaires, no sales pitch.
We typically respond within two hours on working days.
people. pride. passion.
The people behind the events.
These are our people - designers, producers, technicians, joiners, project managers. They'll be with you from the first brief to the last breakdown.
What we've been up to.
Case studies, industry views and a look at some of the events we've delivered. Worth a read.
