Strategic Growth

Topic: Strategic Growth
Type: News
Author: Ben McCarthy – Managing Director
Service Area: AV & Event Production

Premier Events is proud to announce the acquisition of PYTCH, an event production and technology company. This strategic move marks a major milestone in our growth journey, strengthening our AV capabilities and expanding our full-service offering across the UK events industry.

Why It Matters?

Acquisition of PYTCH, a leading event production and technology company
Expanded AV capabilities and technical infrastructure
Enhanced service offering across all departments
Seamless integration of teams, clients, and operations

Premier Events Expands AV Production Power with Acquisition of PYTCH

Strengthening Foundations

Premier Events has built a reputation for delivering high-quality, full-service event solutions. With a 26,000 sq/ft headquarters, over 30,000 pieces of AV equipment, and seven specialist departments, we’ve supported global brands with seamless production, content, and management.

The acquisition of PYTCH adds further depth to our AV production power. Their technology, talent, and client portfolio complement our existing strengths, allowing us to scale operations and deliver even more value to our clients.

The integration will be seamless, with PYTCH operating under the Premier Events brand and key staff continuing to support delivery.

Shared Vision for Growth

Ben McCarthy, Managing Director of Premier Events, shared:
“This acquisition is a major milestone for both Premier and PYTCH and a step forward in our mission to become an industry-leading, fully integrated, full-service event agency. Building on our strong organic growth in recent years, this partnership will help power our growth plans for 2025 and beyond.”

Johnny Palmer, founder of PYTCH, added:
“Premier is a great fit. They will manage the PYTCH brand, clients, and key staff moving forward. I’m excited to see how Ben and the team grow their larger operation, and I’ll remain available to support them in any areas required.”

Benefits for Clients

The integration of PYTCH brings expanded benefits for clients of both companies. By combining Premier’s established strengths in AV production, event and delegate management, and creative services with PYTCH’s cutting-edge technology, clients can expect:

Elevated service and technical excellence

A broader suite of event solutions under one roof

Streamlined coordination powered by shared resources and expertise

This acquisition reinforces our position as a premier AV provider and sets the stage for continued innovation and growth.

What we do, all under one roof.

Event management. AV production. Content and creative. Custom builds and exhibition stands. Delegate tech. Studios. All in-house across five specialist brands, all talking to each other.

Whether you need one brand or all five, you're working with the same group throughout. No briefing five different suppliers. No version control nightmares. Just a single point of contact who knows your event inside out.

Not sure where to start? Just talk to us.