Premier Events Expands AV Production Power with Acquisition of PYTCH

Premier Events

Based in Leicester, Premier Events operates from a 26,000 sq/ft headquarters, equipped with over 30,000 pieces of AV equipment, multiple studios, a specialist woodshop and employs a team of 40 professionals across seven key event service departments. Premier’s well-established AV production, content creation and event management teams have earned the trust of global brands, delivering seamless, high-quality events across the globe.

 

Ben McCarthy, Managing Director of Premier Events, expressed their enthusiasm about the acquisition: “This acquisition is a major milestone for both Premier and PYTCH and a step forward in our mission to become an industry-leading, fully integrated, full-service event agency. Building on our strong organic growth in recent years, this partnership will help power our growth plans for 2025 and beyond.”

 

Johnny Palmer, founder of PYTCH, shared their excitement for this new chapter: “After 25 years of being in the live events industry, I am delighted to announce that Premier Events have acquired PYTCH. They are a great fit, and Premier will manage the PYTCH brand, clients, and key staff moving forward. I am super excited to see how Ben and the team grow their larger operation, and I will remain available to support them in any areas required in the foreseeable future.”

 

Benefits for Clients

The integration of PYTCH brings expanded benefits for clients of both companies. By combining Premier’s established strengths in AV production, event and delegate management, and creative services, with PYTCH’s cutting-edge technology, clients can expect a streamlined experience with access to a wider range of innovative solutions. Key benefits include:

• Elevated Service and Technical Excellence: Industry-leading AV production and seamless event management for flawless execution every time.
• Expanded Event Solutions: A comprehensive suite of services under one roof, leveraging the unique capabilities of both Premier and PYTCH.
• Streamlined Coordination: The expertise of two renowned brands will provide smoother event experiences, powered by shared resources and knowledge.

“We are excited to welcome PYTCH into the Premier Events family,” added McCarthy. “Their talent and technology perfectly complement our services and will enable us to deliver even more value to clients. This acquisition strengthens our roots as a premier AV provider and positions us to drive that area of our business forward.”

The integration is expected to be seamless, ensuring continuity and a smooth transition for clients. Operating under the Premier Events brand, the combined teams will harness the strengths of both organisations to drive continued growth and success.

For more information, please contact; Premier Events, info@premier-ltd.com.