Reading Placement Students at Premier


Blog / 28.6.18

Placement Students at Premier

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    For the last two years, we have taken on University placement students here at Premier as a way of teaching the ins and outs of the event industry as well as giving them a hands on, real life experience.

    Back in July 2017 we took on our latest intern Amy, who has been studying Public Relations and Media at Sheffield Hallam University. Amy came to Premier with little to no experience in the events industry, meaning everything that she has learnt has been through her time here with us.

    Amy’s main role at Premier was to look after the company’s social media. This consisted of getting to know every aspect of Premier, from in stock items, to the different kinds of events that we put on, no matter how big or small as well as importantly which clients we can and can’t talk about online.

    As its Amy’s last week, we sat down with her and asked her some questions about her time here.


    Q: “Why do you think social media is so important for a company like Premier?”

     “I feel that social media is the best way of expressing yourself as a company as well as letting the world know what you can offer. You may have a client who is aware that you provide dancefloors, but social media is a great way of letting them know you provide so much more.”


    Another one of Amy’s main job roles was to create video content from events that we would work on. We invested in the DJI Osmo camera to take out on site to film everything from the install to the derig and everything in-between.


    Q: “Did you learn a lot from going out on site filming?”

    “Going out on site was a great way to experience an event from the start to finish – Going out filming is great because video content is the best way to reach an audience, but I also learnt so many different sides to putting on an event. I got a real hands on experience from the event management side of an event, as well as the Production side- learning all sorts of things such as KARA!!”


    For our very popular Magic Mirror, Amy would make the artwork for the printouts. This meant getting in contact with the client and getting a brief from them of what they would like their print out to consist of. Using the programme Adobe Fireworks, Amy would then work to this brief and design the art work.


    Q: “What has being apart of the Magic Mirror process taught you?”

    “First of all it has taught me to be more creative. Before working at Premier I never would have used Photoshop or Fireworks, and now I can use these programmes to make so many different designs depending on the clients brief. Contacting clients has also taught me a level of customer service, ensuring that each and every client I speak to is done with professionalism and politeness. The Magic Mirror is one of my favourite in stock item of Premiers – as it’s a great way for people to have life long memories and being apart of the design is a really nice thought.”


    Q: How’s your experience been at Premier?

    “Since being at Premier I have learnt so much, from the process of planning an event at all different scales to implementing and putting the event on, things that I wouldn’t have been able to learn just through university. Not only have I learnt so much, I have also gained more confidence in myself and my work, which will help me for when I go on to find future jobs. If I had the choice to do it again, I would ten times over and highly recommend it for any students who are unsure if a placement is right for them.”


    Premier have now just taken on their newest Placement Student, Daisy, who is also studying Public Relations at Sheffield Hallam.

    Daisy will be taking on the same roles as Amy, with her main roles being to take charge of the social media, and creating video content by going out on site!

    Premiers Managing Director, Ben McCarthy said:

    All of us at Premier wish Amy well with her final year studies and future career. She has been a pleasure to work with over the last 10 months, the place wont be the same without her.

    It’s really rewarding to see the confidence that the interns have grow from month to month. As a full event management and production company there is a lot of information that our interns need to learn while they are with us, its not an easy task!

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