Premier Weekly Episode 1 - Introducing Our New Podcast Channel With Ben & Ella
Welcome to the first episode of Premier Weekly, a behind-the-scenes podcast hosted by Ben McCarthy and Ella, where we discuss the ins and outs of life at Premier Events. Whether you’re interested in event management, creative production, or how we’re constantly evolving as a business, this is the place for you!
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In this introductory episode, Ben and Ella share the vision behind Premier Weekly. As Ben admits, the journey to launching the podcast wasn’t entirely smooth. After an awkward attempt at solo recording, Ben quickly realised that having a co-host to bounce ideas off was key to creating something engaging. Ella came on board, and now we’re here, sharing our first episode with you!
This podcast will serve as an ongoing diary of what’s happening at Premier Events, offering a peek behind the curtain at how we run the business, tackle challenges, and celebrate wins. It’s also a way for us to connect with our audience in a more personal and authentic way.
The first topic of discussion was how the podcast studio has evolved over the past year. Ben reflects on the early days when the studio was just an idea and shares how it’s now a fully functional space that’s regularly booked by clients.
Ben talks about the importance of small victories and how they contribute to long-term growth. Whether it’s climbing YouTube’s stats or seeing product sales from Premier Woodshop steadily increase, each win is a step toward something bigger.
Automation is a major focus at Premier Events, and Ben shares how new AI tools are helping the team work smarter. From automating invoice processing to closing out old quotes in the system, these small changes are making a big difference.
Social media plays a vital role in connecting Premier Events with clients and the wider industry. Ben and Ella discuss how they’re leveraging platforms like LinkedIn to engage with event managers, promote their services, and drive inquiries.
We’re excited to take you on this journey with us! This podcast is about more than just events, it’s about sharing our successes, challenges, and everything in between. We’ll be back every week with updates, insights, and plenty of laughs along the way.
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